Muthoni Maingi

Muthoni Maingi is an award-winning Global Digital Strategist, a lover of Kenyan, African and Global pop-culture, tech, brands, digital and Beyonce. She is currently the Country Director, Kenya at Change.Org. The world’s largest digital platform for social change. She previously was the Head of Digital Strategy at Oxfam, Global. And worked across 67 countries on using digital technology to influence and leverage the power of people to end poverty. She was also part of the core delivery team for Oxfam's 10-year global strategy.

In her past life, she was the Digital Manager overseeing Enterprise and Consumer Business Unit at Safaricom and was a core team member working on positioning the brand as the digital lifestyle brand of choice in its 5-year strategic plan. In this role in addition to managing all digital marketing campaigns, she was part of the core team that launched two new brands -Little Ride and BLAZE. BLAZE was recognized as a digital excellence case study on Think with Google and won the Relationship Brand category at the African Excellence Awards.

Muthoni also led Airtel Kenya’s digital team, during a period in which Airtel Kenya established itself as not only the number one Kenyan brand on social media; but was also the only African brand profiled on Socialbakers for outstanding digital customer care and mastering social devotion.

A firm and passionate believer in the power of the internet and the mobile phone to transform lives, provide true points of meaning and change; she has worked on several projects to spearhead this in Kenya. Including being a Founding Director of the civil society group Bloggers Association of Kenya.